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C-REAL-TV: 4 People Who Decide If YOU Get Hired!

September 15, 2009 by sparktalk 

By J.T. O’Donnell

On this week’s episode, I outline the 4 people you need to identify and befriend at a company in order to get hired. Watch this short segment if you’ve ever wondered:

a) how you could improve the chances of getting offered the job. Or,

b) who in the organization might hold you back from getting the job offer.

Where did I learn this?

Years ago, I was introduced to the sales training methodology of a company called, Miller-Heiman. They argue every company has key influencers for each corporate buying decision and that a salesperson can actually have greater control over the outcome of the sale if they develope a good relationship with each of these individuals . When I started my career coaching practice, I realized this same concept could be tweaked and applied to job search. FACT: We are all businesses-of-one trying to sell our services to employers. Thus, if we really want the position it’s in our best interest to build professional relationships with the following folks:

Gatekeeper
User
Technical Buyer
Economic Buyer

In this short video clip, I explain how to identify these key players as well as what expectations you’ll need to meet and exceed for each one. I also share how gaining their approval will ultimately improve your chances of being selected for the job.

Once you watch it, be sure to come back and share your thoughts and experiences with these buyers in your own job searches in the comment section below. Let’s help each other get better at connecting with all the people who impact our ability to get hired!

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Comments

  • theresumechick
    Great video. :) If I were to take a stab at it, I would call myself the Gatekeeper. lol I do all my hiring and boy, does it ever get harder to find good people.

    Knowing who will let you through the door is half the battle...I'd say the other half is having the keys to the door, specifically a great resume and cover letter with the credentials to match!

    If you don't have the keys yet, The Resume Chick can help. (You can Google that.)


    Karen F.
  • jacqeb
    I’ve read thousands of blogging applications over the last few years. And while explaining what I look for in a blogger is pretty much like trying to pinpoint what one looks for in a mate – generic and unhelpful for any prospects – I can very clearly describe what prompts me to put an application in the “no” pile before I even finish reading it. Unfortunately, these are the applications nail tek
  • Great and very helpful advices!
  • I was about to ask if you were still living in Vancouver, but I see you just travel a whole lot! I love your new haircut, it's adorable.
  • jillianwood
    Great video JT! Thanks :) I've never thought about the Economic and Technical buyer aspects...
  • Well said, J.T. - understanding these relationships is critical to expediting the recrutiment process for every job seeker. At the least, following this approach will certainly keep a person at the forefront. At the most, it positions job seekers for serious consideration as a candidate.

    Excellent advice.

    Wayne Pagani
    W.P. Consulting & Associates
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