Cover Letter Introduction

How To Write A Great Cover Letter Introduction

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Yes, employers still read cover letters. Let me just start with that since I’m asked that question quite frequently these days. I will say that I’m sure not all of them do, but the majority still take a few moments to scan through the cover letter—and so having an attention-grabbing cover letter is important (especially if you have something significant you need to say). That’s why a great cover letter introduction is crucial.

And I assure you, if you’re applying for a position you really want, you have something very significant to say! Something like: “Hey! I want this job; I’m the best person for it, and here’s why.” I wouldn’t recommend starting your cover letter off that way, but you get the gist of what I’m trying to say.

How To Write A Great Cover Letter Introduction

Your cover letter has a message to convey, and you want to be sure that it’s communicating that message in the most effective way possible. Well, here are a few other ways that I would NOT use to start your cover letter—followed by some suggestions for how to write a better cover letter opening line that WILL grab the employer’s attention and keep it.

Boring Cover Letter Introductions:

  • Please accept my resume in response to…
  • In response to the position opening in XYZ…
  • With more than X number of years’ experience in XYZ…
  • My unique mix of experience and education…
  • My experience in X and Y make me the ideal candidate…

Here are some suggestions for creating a great opening line  for your cover letter:

1. Speak To Their Need

You know your industry and position better than anyone else. You know what is relevant to the needs of businesses looking for a great candidate who does what you do. Start with an opening line that reflects the fact that you know the needs of their organization and can meet those needs.

2. Ask A Question

And not just any question either—ask a question you know they’re asking themselves daily, and then answer that question by stating how you’ve successfully addressed the issue with your previous employers.

3. Relate

Share how you’ve tackled obstacles for other organizations that would apply to this new opportunity.

4. Show You’re An Overcomer

Use an example in your cover letter of how you overcame a challenge that directly relates to the new position you’re applying for, and make that connection in your cover letter. State the problem and your solution. Just don’t get long-winded.

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Jessica Holbrook Hernandez

Jessica Holbrook Hernandez, CEO of Great Resumes Fast is an expert resume writer, career and personal branding strategist, author, and presenter.

7 comments

  1. Although an example would be great. Jessica is challenging us to use our brain power and wake up the creative source within us. We all hate writing cover letters, ( I know I do) however, Jessica has put us on to something.

    For years examples of cover letters started with what she say is boring. This is a new era , brain storm on paper and send that cover letter. I’m going to try it although I am terrified. Employers are looking for risk takers.

  2. Hi Jessica,

    Great advice! Would you be able to post a link to an actual exmaple of a great cover letter that encompases the elements above? As someone who struggles with writing compelling cover letters, I’d love to see a tangible example. Thanks!

  3. Hi Jessica, great advice. Would you be able to link to an actual example of a cover letter that has all of these elements? Tangible examples are always. I am one of those people that really struggle with writing compelling cover letters. Thanks!

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