One of the features of LinkedIn that tends to be underutilized is the "LinkedIn Status Update" (also called your "Network Update") in your LinkedIn Profile. Your status update "block" is a white box located just below your picture on your "View My Profile" page. If you don't see such a block, then you've not posted a status update. From your LinkedIn home page or your "Edit My Profile" page, you can change your status update as frequently as you desire. EVERY time you update your status, the home page of ALL of your network connections is "pinged" with your status update. Status updates are also distributed to your network via email when LinkedIn sends you your weekly "Network Update." Your latest status update is always displayed on your LinkedIn profile. Your status updated is limited to 140 characters - just like Twitter - so keep that in mind, particularly when cutting and pasting information into your status update "window." Updating your LinkedIn status is a great way to communicate to your network on a frequent and ongoing basis. I update my status at least once each day with different types of information. 10 tips for effectively using your status update to distribute useful information are presented below: 1. Insert the title and a "shortened" URL link to one of your recent blog articles. Bit.ly is a great resource for shortening URL's. 2. Insert the title and a "shortened" URL to a blog article you read and really liked. Particularly one that is timely, informative and relates to your "brand" or area of specialty in some way. 3. A link to a newsworthy web posting or news item. Include the title and a shortened URL. Alignment with you brand "voice" or area of specialty makes it more powerful. I like to focus on POSITIVE news as opposed to negative news. 4. A great "quote of the day." A great source of quotes of to search the #quote "hashtag" on Twitter. Since Twitter updates are limited to 140 characters, you'll find quotes that fit the LinkedIn status update window. 5. A brief piece of advice relevant to your brand or area of specialty.6. A link to a great YouTube video. I recommend linking only to videos that are less than about three to five minutes in length. The video content should be consistent with your "brand" or area of specialty. 7. A request to connect with you on Twitter. Be sure to include your Twitter URL. I've created a "custom" domain for my Twitter URL: www.AndyOnTwitter.com. 8. An important announcement about you or your company. Try a brief "press release" type of communication. 9. A link to an article in which YOU were quoted. I give the title of the article and a shortened URL link to the article. This is a powerful PR and branding activity. 10. Recent results and key activities at work. Something like, "Just landed three new Executive Career Coaching clients this week; excited about launching those engagements!" Give it a try, make it a habit. By the way, there are tools available that allow you to cross-post your Twitter updates DIRECTLY to your LinkedIn status updates (as well as Facebook and other social media applications). A couple of tools I really like are Ping.fm and Hellotxt.com. Photo Credit: Shutterstock
Everyone has heard of New Year's resolutions. You know, those promises we make to ourselves about things we'll do better in the year ahead. Sometimes these resolutions work, while other times we end up with gym memberships we never use! But have you ever heard of a career resolution? It's actually the same thing as a New Year's resolution, only career-focused.
However, with something as important as a career, you don't want to break these resolutions. That's why it's important to keep these goals manageable.
Here are four simple career resolutions that are easy to stick to and achieve.
Be Self-Aware Of Where You Stand In Your Career
BigstockBeing honest and self-aware of where you are in your career is the most important step in making strong career resolutions. If your career is going nowhere and you're unhappy, then it may be time to consider a career change, which will take you down a different path entirely.
But if you're happy and in good standing with your career, it's a lot easier to set goals for the year and build out a long-term career plan.
Find A Way To Grow Your Career
BigstockCareer growth is a very broad spectrum that means something different to everyone. It could be something as simple as improving on a weakness or building on a strength. It could also be learning a new skill or taking on additional responsibilities at work.
On a larger level, it could be seeking a promotion or moving into a leadership role.
Whatever the goal is, make sure it includes growing professionally. The worst thing you can do is stay the same! If you're not growing your career, you're dying—and becoming a lot less valuable to your employer. There are always ways to upskill!
Better Serve Your Professional Network
With current colleagues, former colleagues, and other professional acquaintances, you've probably built a solid professional network through the years. A strong professional network can come in handy if you lose your job or are looking to make a career change. However, you shouldn't just rely on your network when you're in need!
It's important to find ways to offer value to your network. This could include checking in with members of your network from time to time. Exchange messages on LinkedIn to see how they're doing or share relevant content of interest. If you can help someone in your network going through a career challenge, you should!
Maintaining a strong professional network is like an investment. If you want it to pay off, you have to put some time into it and be consistent.
Take Care Of Yourself
Bigstock
Working on your career is hard work! It's okay to be selfish sometimes. Whether you're working to grow your career or looking for a new job, it's important to find balance.
Your family and health always come first, so make sure your career goals don't interfere with that. If you want to set aside time during the week to work on your career that's fine, but don't miss important family events or milestones.
Don't let your career goals get in the way of your health goals. Go to the gym, take a walk, or go for a jog. Balance is key to maintaining healthy career and life goals. Sometimes you just need to adjust that balance as you go.
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This article was originally published at an earlier date.