LinkedIn Endorse Day

Quick Tip: Monday Is The Day For LinkedIn Endorsements

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LinkedIn launched a new feature that lets you quickly and easily endorse people in your network for one or more skill sets they’ve chosen to list for themselves. Anyone who is actively looking for work right now should be striving to get endorsed often. Here’s why…

Recruiters Will Be Looking At Your LinkedIn Endorsements

Until now, people could “game” their profile for a type of job by filling it with skill set keywords that would ensure their profile showed up in a recruiter’s proactive search for talent via LinkedIn. Simply fill your Headline, Summary, Specialties, and Work History with these keywords and you were improving the chances you’d be looked at.

The problem is: Just because you claim you have these skills, doesn’t mean the rest of the world feels you do, too. Endorsements solve that problem! Now, when a recruiter sees you say you are good at “sales” and it’s validated by dozens of endorsements, they know you are the real deal.

Mondays Were Made For ‘Endorse Day’ On LinkedIn

Taking a page from the highly successful #followfriday ritual over on Twitter, coupled with the statistical evidence to support Monday is a terrible day to reach out to recruiters and others for help in your job search (click here to see article on why you shouldn’t do that on a Monday), it occurred to me Mondays are the ideal day to start an “Endorse Day” ritual.

The idea is simple: Every Monday, take 10 minutes out of your morning to pay-it-forward by endorsing 10 people in your LinkedIn network. Imagine how you would feel if in your inbox on a Monday (a.k.a the day of the week when even the most cheerful people struggle to get going), you found endorsements of your skill sets from your peers.

Would it make you feel good?

Yep.

Would it make you realize what a great colleague they were for taking the time to do it?

Sure thing.

Most of all, would it make you want to endorse them back?

Bingo!

In short, you gotta give to get. So, why not make Mondays the day you give to those in your network? Not only will it make you feel good, I guarantee you will get a good return on your investment!

Your Next Step

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Photo Credit: Shutterstock

J.T. O'Donnell

Job Search & Career Expert. Syndicated Speaker & Author. Wife. Mother. CEO of CAREEREALISM Media. Connect with her on Twitter or LinkedIn.

9 comments

  1. I don’t see that endorsements are that valuable as far as recruiters are concerned. However, I do see a value with respect to what your network sees. Your network sees that you have a skill. They are reminded that you exist. Surely that has some value? Also giving endorsements to other people generally sends a positive vibe out into the universe, which sometimes is what I need to stop internet surfing and start looking for a real job again.

  2. Just like Nicole and Brian I think that it is far too easy to endorse people. My personal experience is that people I have met, very briefly, of former work colleagues (that I never worked directly with), are endorsing me for all kinds of things they are in no position to have any kind of first hand knowledge of. (I have concluded that is must be because they want to be nice to me.) This has resulted in a lot of the skills being endorsed but very few of these endorsements are about my “main”skills – the ones I earn my income from. Skills only my customers can have first-hand knowledge of. Which is why I I focus on getting recommendations and have hidden all the (by now quite many – but “wrong”) endorsements I have received. And hope that LinkedIn realizes that this feature had become a “Mr/Mrs popular” feature where I if scracth your back (meaning I endorse you) and then you can scratch my back in return. A feature where the most social and goal-oriented person gets the most endorsements. But does that necessarily mean that a person with the most endorsements is more skilled (or social) than a person with few, or no skills endorsed? AND from what I have learned the skills that get endorsed most frequently for a person are the ones that are presented to you LI contacts. Do most people search out the skills they know first-hand that you possess – or do they click on set of skills that is presented to them every time the visit a LI-contact?

  3. LinkedIn’s Weakest Link: Image Rapport:

    (The 1st Anniversary of LinkedIn Endorsements is 9/24/13):

    Many people using LinkedIn are saying it’s worth it and still acceptable that LinkedIn engineers are taking longer than expected to fine tune the data set on the endorsement tool, yet that first impression can only last so long.

    “Listen up. You get only one shot to make a good first impression, and what you say first colors everything that follows. It doesn’t only color it, but depending on how you frame the context, the initial impression you make will either cast a shadow over your purpose or provide a foundation under it.”~ Dr. Frank I. Luntz, author of “Words That Work: It’s Not What You Say, It’s What People Hear.”

    Can you imagine the influence skill vision and endorsements might have on careers and income, if LinkedIn entertained a crowd pleasing visual approach during this beta phase?

    When you think of Facebook “likes,” you picture the inviting thumbs up.

    Many LinkedIn members are saying the emotional impact of a likeable endorsement image, would also power up a more popular perception for their skills and expertise.

    Appealing visuals help to establish emotional rapport. Associated messages get read more, shared more, and have more staying power. Engaging visuals help consumers connect with a brand in the marketplace.

    The first most effective way into the mind of LinkedIn users then, is not with words at all, it’s with an endorsement icon that has strong emotional appeal.

    The reality is ― even in most conversations, the magic of rapport and likeability is the first critical step to bridge trust and credibility. The subject matter of a conversation or consumer relationship then, is only a secondary element.

    “Customers don’t buy products, they buy certainty. They buy trust and likeability, they buy perceptions and reputation.”
    ~ Brian Tracy

    Open Endorsers are Open Networkers, only they have more skills.

  4. I have not been actively offering endorsements for some of the reasons expressed, although I have been receiving them. I will go ahead and try this plan though, as perhaps this will continue to be a part of Linkedin and will offer some value to participants.
    I did receive endorsements and then a request to endorse from someone I have no business or personal experience with, so that is somewhat of a concern, but I will start with more “authentic” referrals as @TLBurris suggested.

  5. So I go looking at people to interview and I find two people with credible work experience: one has hundreds of endorsements from a wide variety of people (who I can check by clicking on their endorsement face) and one has just ten. What do I conclude? Any or all of the following:
    – The person with lots of endorsements knows how to work his or her network better than the person with fewer endorsements
    – The person with lots of endorsements is friendly with people with tech savvy people whereas the person with fewer endorsements
    – The person with lots of endorsements is more tech savvy than the person with fewer endorsements
    – The person with lots of endorsements has been on linked in a while while the person with fewer endorsements hasn;t
    – The person with lots of endorsements is worthy of lots of praise for the work done and the person with fewer endorsements isn’t

    You can’t rant and rave about not trusting it, but odds are good that you are at a disadvantage to the person who has significantly more endorsements, If your endorsements to recommendations ratio is off, I wonder why. If you are off the norm or average, I wonder why.

    So if you think that your own skepticism will change the views of others using the system…well, you may be fighting a losing battle. It;s hard to fight laws of physics and change the ways others already think. Instead of shaking your fist in the air and yelling to the sky….work your network to get more endorsements and recommendations.

  6. J.T.,

    I’m not convinced. You assume that the endorsements are relevant. As Teddy stated, endorsements are too easy to give, and the person giving the endorsement may not have first hand knowledge of the skill s/he is endorsing. This can result in a lot of the low-level, basic skills being endorsed and ignoring the more recent, higher level functions that a candidate may possess.

    I hold the recommendations on a person’s LinkedIn profile in much higher regard. They take real effort to create, you have to identify which position the recommendation is for, and the recommendation has to be approved to be posted.

    That being said, endorsing your contacts is a great personal marketing tool as it can get your name in front of your entire network with just a few clicks. As long as the endorsements you are giving are authentic, I like the idea of an Endorsement-Day… now if you’ll excuse me, I have some endorsements to give.

  7. I REALLY don’t like the endorse feature of LI. I have been endorsed by a number of people I don’t know even know (and for very random skills). I only endorse those in my network whom I know, for skills they actually have. Do recruiters REALLY value this feature???

    • I agree. At some point, I noticed that I had been endorsed by people I do know. At the same time they could not possibly know I actually possesd what they just endorsed me, since we never worked on such issues. When I asked why, they did not care to reply.

      I still endorse people, however I still only endorse skills I know they actually possess.

  8. Thanks for the article J.T.

    I like your idea of Mondays being Endorse day, if LinkedIn could make endorsements more authentic.

    Please tell us what study shows that “Recruiters Will Be Looking At Endorsement Totals.”
    As a recruiter, career transition coach and social media coach, the recruiters I talk with say they do not hold any significant value in this feature of LInkedIn because it’s too easy to endorse someone, even when you have no specific experience with that person’s skill or expertise.

    I encourage LinkedIn members to endorse based on specific first hand knowledge and when they get an endorsement to engage in a conversation that could turn into a mutually beneficial discussion of who to meet next or what opportunities they know the other person may be interested in.

    I like Mondays being Endorse day – I’m going to start actively and authentically doing this.

    Teddy – aka http://www.ncwiseman.com

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