It’s easy to become comfortable in your current job or workplace and think that networking efforts aren’t really necessary. Because that’s what it is – an effort, right? But not staying professionally current and connected can have serious negative implications on your overall career development.
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The reality is, change is inevitable and it often happens when we are least expect it. Not being equipped with the right tools for your next search can cost both precious time and possibly even aposition you were hoping for.
On average, job hunters without viable networks spend the first two to three months of a job hunt building a new set of contacts. This is why networking regularly sets your career up for long-term success.
Watch: How To Stop Being Random With Your Networking Efforts
Susan O’Dwyer, head of business development for a leading public accounting firm, made an excellent point when she said:
People in transition often wait to connect with people when they need help. They have allowed themselves to be consumed by their job, travel and other priorities, and not nurtured their relationships along the way. When these bonds wither and die, not only are they difficult to resurrect, you lose access to people who really know you and could speak to your talents and skills as a credible reference.
Networking can be taxing, no doubt about it. I also acknowledge that not everyone is comfortable with the process, and some even find it to be somewhat dreadful. The key is to make the way you network fit your personality and style. Like any big task in front of us, thinking about networking in small chunks makes it more manageable, and even enjoyable. Here are three ways to network with intent and avoid burnout:
1. Focus on helping others
Networking can feel very “me”-centric. It’s a common mistake among professionals to only reach out to their network when they need something, which can come across as intrusive and needy. When meeting new connections, use it as an opportunity to ask what you can do to assist them first. Reach out and offer advice, make an introduction, recommend their work, etc. These simple gestures can help to create more lasting connections.
2. Networking is best one-on-one
Meeting over coffee is a more natural way to carry on a conversation versus large group gatherings. You don’t need to start out cold either. Meet first with people you have known over your career and people with whom you have another connection (kid’s sports, school, church, family, etc.). From that meeting, ask them to make 2-3 introductions via email to people they know who may be aligned with your professional goals. That “warm” introduction allows both parties to feel comfortable about meeting.
3. Build time into your schedule
Networking can’t be something that happens “if I have time.” By not making it a priority, it’s constantly weighing on you as something you aren’t getting done – and that can be more exhausting than actually networking. Set aside time for 3-4 lunch meetings per month with those you need to catch up with, or contacts met through a peer that you want to get to know better. Integrating networking into everyday activities is what will yield the most successful and mutually beneficial relationships.
Keep in mind there isn’t one roadmap for how to network. By making the process your own, you will feel most at ease and be able to capitalize on this important career development tool. A change in attitude and approach will lead to more professional opportunities than you will know what to do with. What have been your favorite networking techniques and tips?
This post was originally published at an earlier date.Photo Credit: Shutterstock
Is your job search turning into a grind with no end in sight? It may be time to take a step back and reevaluate your entire approach.
In cold weather climates, the beginning of spring is a time to clean the house and get organized—a practice known as spring cleaning. Through the years, spring cleaning has taken on a larger meaning with people using the time to organize and declutter things in their lives.
For professionals on the job hunt, a little spring cleaning (metaphorically speaking) could be a great way to reinvigorate your job search. Here are a few strategies your job search spring cleaning should include.
Reevaluate Your Job Search Approach
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Make a list of the last handful of jobs you applied for and see if you can identify any positive or negative trends. Consider things like:
How did I learn about this job?
How did I apply for the job?
Did I earn an interview?
What was the ultimate result?
A lot can be learned about your job search approach just by answering these questions and identifying patterns. For example:
Negative Trends
You discovered five jobs through job boards, applied to all of them via the job boards, and never heard back from any of them.
The common pattern here is applying through job boards. This isn't to say that job boards don't serve a purpose in the job search process, but they have their limitations, and you can't run your job search entirely off of them. When you apply through a job board, there's a good chance that your materials will never get past the applicant tracking system (ATS) and never be seen by an actual person.
One simple fix is to research who the hiring manager or recruiter is that posted the position and email your materials to them directly.
The more efficient fix would be to take a proactive approach by putting together a bucket list of companies that you want to work for and start making connections on LinkedIn with people who work at those companies. You may already know some people who work there or have connections that can refer you to some individuals.
This is a great way to network your way onto a company's radar.
Positive Trends
You applied to three jobs via referral, were invited to two job interviews, and made it through multiple rounds of interviews for one of the jobs before being passed over for someone with a little more experience.
The pattern here is that getting referred to a job by a professional acquaintance is a great way to land a job interview. This indicates that you're leveraging your network well and you should continue to focus on your networking efforts.
The next step is to review the interview process and determine what went well and what needs to be improved. Sometimes the interviewer will provide feedback, and that feedback can be valuable. However, not everyone is comfortable with giving feedback.
Chances are you probably have a good idea about areas of improvement and the skills you need to gain. Put together a plan for addressing those shortfalls.
The good news in making it deep into any interview process is that it indicates that the company likes you as a potential employee (even if the timing just wasn't right) and the experience could be a roadmap to a job with that company at a later date, or another similar opportunity elsewhere.
Give Your Resume & Cover Letter Some Much-Needed Attention
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Are you continuously sending similar resumes and cover letters to each job opening with only minor adjustments? If so, your strategy needs some serious spring cleaning.
The reason why it's so important to tailor your resume is that throughout your career, you acquire numerous skills, but the job you're applying for may only be focusing on 6-8 of those skills. In that case, those skills must rise to the top of the resume with quantifiable examples of how you successfully used those skills at previous jobs.
Remember, recruiters go through hundreds of resumes. They need to be able to tell from a quick glance whether or not you're a potential candidate for the position.
While updating your resume, you could also spruce up your LinkedIn profile by highlighting the skill sets that you want to be noticed for by recruiters.
As for writing a good cover letter, the key to success is writing a disruptive cover letter. When you write a disruptive cover letter, you're basically telling a story. The story should focus on how you connect with the particular company and job position. The story could also focus on your personal journey, and how you got to where you currently are in your career.
If your resumes and cover letters aren't unique, now is the time to clean things up and get on track.
Build Your Personal Brand
Just because you're looking for work doesn't mean that you don't have anything to offer. Use previous career experiences and passions to build your personal brand.
Ask yourself, "How do I want other professionals to view me?"
Pick an area of expertise and start sharing your knowledge and experience with your professional network by pushing out content on your LinkedIn and social media accounts. Good content can include blogs, social media posts, and videos.
By sharing content about your experiences and passions, you slowly build your personal brand, and others will start to notice. The content could lead to good discussions with others in your network. It could also lead to reconnecting with connections that you haven't spoken to in years, or making new connections.
You never know when one of these connections could turn into a job lead or referral. The trick is to get on people's radars. So, when you're cleaning up your job search, be sure to build a plan for personal branding.
Maintain Healthy Habits During Your Job Search
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Your job search is important, but it's even more important to know when to pull back and focus on personal health and spending time with family and friends.
There are actually things that you can do for your own enjoyment that could help your job search in the long run, such as:
Grab coffee with a friend - It's good to engage in light conversation with friends during challenging times. And if your job search does come up, remember that most people have been through it themselves and you never know when a friend may provide you with a good idea or lead on a job.
Volunteer - Volunteering is a great way to get involved in the community and help others. In addition, if you develop a little bit of a career gap while looking for a job, you can always talk about how you filled that time volunteering, if you're asked about it during a job interview.
Continue to focus on other passions - Are you a fitness nut? Blogger? Crafter? Continue to do the things that bring you happiness. And if you're in a position to profit from your passion through a freelance job or side hustle, even better!
Spring is the perfect time to clean up and improve your job search so you can land the job you want. If you're struggling to find a job, follow the tips above to reinvigorate your job search—and watch your career blossom!
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This article was originally published at an earlier date.
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