To keep up on the most recent developments in the resume industry, I occasionally read new resume manuals. And frequently, I learn something new from these publications. Yesterday, however, I read a publication about resumes for 2016 that stopped me dead in my tracks. Related: Will That Employer WANT To Read Your Resume? The book’s author devoted a full chapter to the need to write an Objective statement on your resume. An Objective statement. Are you kidding me? The gist of what this author had to say was that unless your resume has a strong Objective statement, the prospective employer won’t know what job you’re looking for. I must say that I stopped reading the book as soon as I saw that chapter, I was so appalled. Objective statements have gone the way of buggy whips and high-button shoes. Don’t get me wrong; there are as many individual views on what constitutes a good resume as there are resume writers. But I have yet to encounter any other certified professional resume creator who preaches the gospel of Objective statements. “What’s the problem?” you say. The answer is simple: An Objective tells the employer what you want. But the employer couldn’t care less what you want. The employer wants to know how well you’re going to give him/her what s/he wants. Just imagine, if you will, that you are invited to a friend or relative’s house for dinner. Before your host or hostess has a chance to let you know what’s on the menu, you pipe up, “I want roast beef, mashed potatoes and gravy, carrots and string beans, and, oh yes, some Neapolitan ice cream for dessert.” Even if the friend or relative had planned something similar for dinner, do you think s/he is going to feel very kindly toward you for that breach of etiquette? If you do that to an employer, s/he will probably feel more than a little annoyed with you. In fact, adding an Objective can cost you more than just someone’s wounded feelings. Telling the employer what you want instead of advising him/her what you’re offering the company could cost you the interview. The proper way to announce yourself is to begin your resume proper with the job title the employer is hoping to fill, followed by a brief statement introducing yourself and showing (not telling) why you are the best candidate for the position, based on your accomplishments. If you need an example, here is one I wrote for a job seeker recently: Project Efficiency Manager: Developed most effective, time-saving methods to achieve desired results by facilitating all aspects of selected business practices. Achieved 100% success rate in winning awards for law firm clients by rewording demand letters for greater impact. Cut labor and delivery times by developing mutually beneficial working relationships with suppliers and vendors. That statement tells the employer who the job seeker is and what s/he has accomplished in the past; it’s also a commitment to achieving similar results for the prospective employer. There is nothing about what that job seeker wants; it’s all about what that job seeker will deliver. And it will arouse much more interest on the employer’s part than any “I want” objective. It’s a new world out there, friends, one where your resume needs to show what you can deliver. So kick that objective to the curb and look for what the employer wants. This post was originally published at an earlier date.
Is your job search turning into a grind with no end in sight? It may be time to take a step back and reevaluate your entire approach.
In cold weather climates, the beginning of spring is a time to clean the house and get organized—a practice known as spring cleaning. Through the years, spring cleaning has taken on a larger meaning with people using the time to organize and declutter things in their lives.
For professionals on the job hunt, a little spring cleaning (metaphorically speaking) could be a great way to reinvigorate your job search. Here are a few strategies your job search spring cleaning should include.
Reevaluate Your Job Search Approach
BigstockMake a list of the last handful of jobs you applied for and see if you can identify any positive or negative trends. Consider things like:
- How did I learn about this job?
- How did I apply for the job?
- Did I earn an interview?
- What was the ultimate result?
A lot can be learned about your job search approach just by answering these questions and identifying patterns. For example:
Negative Trends
You discovered five jobs through job boards, applied to all of them via the job boards, and never heard back from any of them.
The common pattern here is applying through job boards. This isn't to say that job boards don't serve a purpose in the job search process, but they have their limitations, and you can't run your job search entirely off of them. When you apply through a job board, there's a good chance that your materials will never get past the applicant tracking system (ATS) and never be seen by an actual person.
One simple fix is to research who the hiring manager or recruiter is that posted the position and email your materials to them directly.
The more efficient fix would be to take a proactive approach by putting together a bucket list of companies that you want to work for and start making connections on LinkedIn with people who work at those companies. You may already know some people who work there or have connections that can refer you to some individuals.
This is a great way to network your way onto a company's radar.
Positive Trends
You applied to three jobs via referral, were invited to two job interviews, and made it through multiple rounds of interviews for one of the jobs before being passed over for someone with a little more experience.
The pattern here is that getting referred to a job by a professional acquaintance is a great way to land a job interview. This indicates that you're leveraging your network well and you should continue to focus on your networking efforts.
The next step is to review the interview process and determine what went well and what needs to be improved. Sometimes the interviewer will provide feedback, and that feedback can be valuable. However, not everyone is comfortable with giving feedback.
Chances are you probably have a good idea about areas of improvement and the skills you need to gain. Put together a plan for addressing those shortfalls.
The good news in making it deep into any interview process is that it indicates that the company likes you as a potential employee (even if the timing just wasn't right) and the experience could be a roadmap to a job with that company at a later date, or another similar opportunity elsewhere.
Give Your Resume & Cover Letter Some Much-Needed Attention
BigstockAre you continuously sending similar resumes and cover letters to each job opening with only minor adjustments? If so, your strategy needs some serious spring cleaning.
Let's start with resumes!
Every resume should be tailored to the position in order for it to stand out to recruiters and hiring managers. It may seem like a lot of work, but it's actually less work than submitting the same resume over and over again and never hearing back.
The reason why it's so important to tailor your resume is that throughout your career, you acquire numerous skills, but the job you're applying for may only be focusing on 6-8 of those skills. In that case, those skills must rise to the top of the resume with quantifiable examples of how you successfully used those skills at previous jobs.
Remember, recruiters go through hundreds of resumes. They need to be able to tell from a quick glance whether or not you're a potential candidate for the position.
While updating your resume, you could also spruce up your LinkedIn profile by highlighting the skill sets that you want to be noticed for by recruiters.
As for writing a good cover letter, the key to success is writing a disruptive cover letter. When you write a disruptive cover letter, you're basically telling a story. The story should focus on how you connect with the particular company and job position. The story could also focus on your personal journey, and how you got to where you currently are in your career.
If your resumes and cover letters aren't unique, now is the time to clean things up and get on track.
Build Your Personal Brand
Just because you're looking for work doesn't mean that you don't have anything to offer. Use previous career experiences and passions to build your personal brand.
Ask yourself, "How do I want other professionals to view me?"
Pick an area of expertise and start sharing your knowledge and experience with your professional network by pushing out content on your LinkedIn and social media accounts. Good content can include blogs, social media posts, and videos.
By sharing content about your experiences and passions, you slowly build your personal brand, and others will start to notice. The content could lead to good discussions with others in your network. It could also lead to reconnecting with connections that you haven't spoken to in years, or making new connections.
You never know when one of these connections could turn into a job lead or referral. The trick is to get on people's radars. So, when you're cleaning up your job search, be sure to build a plan for personal branding.
Maintain Healthy Habits During Your Job Search
BigstockYour job search is important, but it's even more important to know when to pull back and focus on personal health and spending time with family and friends.
There are actually things that you can do for your own enjoyment that could help your job search in the long run, such as:
- Grab coffee with a friend - It's good to engage in light conversation with friends during challenging times. And if your job search does come up, remember that most people have been through it themselves and you never know when a friend may provide you with a good idea or lead on a job.
- Volunteer - Volunteering is a great way to get involved in the community and help others. In addition, if you develop a little bit of a career gap while looking for a job, you can always talk about how you filled that time volunteering, if you're asked about it during a job interview.
- Continue to focus on other passions - Are you a fitness nut? Blogger? Crafter? Continue to do the things that bring you happiness. And if you're in a position to profit from your passion through a freelance job or side hustle, even better!
Spring is the perfect time to clean up and improve your job search so you can land the job you want. If you're struggling to find a job, follow the tips above to reinvigorate your job search—and watch your career blossom!
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This article was originally published at an earlier date.