T.A.P. Q#347 – Best Way to Introduce Myself to Company I Want to Work For?
Dear Experts,
I found a company I think is amazing. I’m about to graduate and want to apply to work there. I looked online and there aren’t any jobs posted. What’s the best way to contact them to learn when they might be hiring recent grads?
Dear Graduate to be:
Good for you that you are doing your homework even going into graduation!
1. Establish your personal brand before starting your job search. Competition is fierce.
2 Impress the company by doing competitive intelligence on their company. (Research their competitor and send the company you want to work for the information you got from the competition). Companies are always looking to solve problems). You can even send them a free press release to impress the company that you are conversant with the latest trends in their industry. Check out www. pressrelease365.com
Research what you think what might be their greatest challenge or problem. Use this as a basis for writing a sales letter (see # 3d).
3. Create a digital identity:
a. linkedin.com account-Gather testimonials from former professors, colleagues and supervisors in the last 3 years. Post them on your linkedin.com account (many recruiters use linkedin.com as a primary source for hiring talent). Post testimonials on your facebook account along with your resume.
b. Create a visual resume ex: visualCV.com c. Create a biography of yourself. Go to google.com/profiles. It's free. Include links in your resume and cover letter.
d. Write a sales letter (Google: Jimmy Sweeney's world's greatest cover letter).
Example: "Three reasons why you should hire___(yourself). Offer ROI (return on investment) for hiring you. For example: you have new qualifications as a college grad to be; you are presumably young and can be crafted into a desirable employee with the latest product knowledge or industry knowledge.
e. Go to interviewbest.com annd search the free sample presentations. Prepare a short slide presentation (ex: Slideshare is available on linkedin.com) and "tease" the company in your sales letter about what you would do in the first 90 days at the company. Use a PS for this. (Jimmy Sweeney's brilliant idea).
Instead of going from the approach of when they "might" be hiring, make yourself irresistable to employers by following these strategies.
Remember, a recent study said that a company's #1 priority is improving efficiency.
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