Dear Experts,

I have sent out several cover letters and resumes to prospective public relations employers. So what are some reasons for hiring managers not returning e-mails, or setting up interviews?

Got a career question you’d like answered? Send it to twitter@careerealism.com along with your Twitter account name (you must use Twitter for us to post your question).

Here is how our T.A.P. experts answered this question:

@ValueIntoWords Q#187 That’s a big ? without seeing ur resume, but 1 reason may b ur resume isn’t resonating w/their pain points.

@heatherhuhman: Q#187 I recommend reading “A step-by-step guide to the interview process” – http://tinyurl.com/qvztv5

@DebraWheatman Q#187 See if u can get a JD to modify ur resume according to needs. Follow-up periodically to demonstrate interest.

@AndyInNaples Q#187 EXPECT few responses. Follow up via email & by phone. “Network” into the company. Be assertive/nice!

@juliaerickson Q#187 Many apply=no response 2 most;. Yes 2 other advice. Do ur FU. NETWORK w/pple @ co 2 call attn 2 ur app.

@dawnbugni Q#187 As @valueintowords said, speak to pain points. NOT about what you want. About what you can do for them.

@dawnbugni Q#187 If applying for relevant positions & no response, rez is not selling your skills effectively. Focus. Target

@gradversity Q#187 Could be anything. It’s hard to say without more info. Try the A.I.M. program run by CAREEREALISM for an expert analysis.

@sweetcareers Q#187 Make sure resume/cov letter are tailored. Don’t wait for hiring mgrs to call you; follow up w/ them.

@jtodonnell Q#187 Can’t Get Employer’s Attention? Here’s Why HR’s Just Not That Into You: http://ow.ly/gjVw

Edit page icon Write for this blog! Click here » if you're a credible career coach or business.